Ben Karnaghan
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Work

Case studies

AI-native and agentic products at Lendi Group: the experiences customers and brokers use, and the systems underneath them.

Some of this work is confidential. If you’ve been sent a password, unlock it here.

Snapshots

Shorter reads: one call, and what it led to
  1. 2024Application cloningAutomation is finished when the person can trust the resultPassword
  2. 2024Home loan funnel researchEase isn’t the same as valuePassword

Earlier

Fourteen years at Shopa Docket, and the work before it

Shopa Save2020

Card-linked cashback across Mastercard, eftpos Beem and CoinJar, for shoppers and the local businesses serving them. 50,000+ users, 1,000+ businesses and 500 national brands.

Shopa Docket2017

Took 30 years of receipt coupons onto an app and web, alongside a company-wide rebrand. Daily active users up 80%, redemptions up 35%, App Store rating from 2.5 to 4.3.

  • National retail campaignsCampaigns for major Australian and international brands, across 2,600+ retail locations
  • Shopa Group brand websiteCorporate site for the group’s advertising and rewards brands
  • Centenary Community ConnectionsIdentity and campaign for the Centenary Rocks! community festival
  • Haven Gaming & Pop CultureBrand and visual design for a gaming and pop culture store
Work | Ben Karnaghan